When you look good you feel good, new haircut, new clothes, new presentation?
Studies show that 99% of presentations produced fail to hit the mark, slides cramped with content, endless unreadable bullet points, charts so complicated that the focus data is completely lost and pointless images used to add colour but which are irrelevant to the main messages.
Standing in front of an audience can be a daunting experience; you are there to give an informative, interesting and compelling presentation. You may be presenting to clients or have peers and superiors in the audience. Getting it wrong can have a huge impact not just on your career but also on your business performance.
We all use professionals in our daily lives, dry cleaners, plumbers, mechanics… the list is endless but when it comes to presentations many speakers spend valuable their time and risk business performance creating their own, with so much riding on them why wouldn’t you have your presentation designed by a professional?
The main reasons why presentations fail to achieve desired outcomes are unclear purpose; inadequate preparation; lack of confidence; and insufficient understanding of communication design.
When thinking about your presentation ask yourself “what’s the purpose of my presentation” what do you want to achieve? Continuously focus on the desired outcomes form your presentation. At the end of your presentation what do you want your audience to think, feel and do?
When Benjamin Franklin said “by failing to prepare, you are preparing to fail” he could have been discussing the ineffectiveness of the majority of business presentation.
Great presentations takes time, if you don’t have enough time to really sit down and think about the preparation and design of your slides, hire a professional. A presentation specialist will not only help you to create a clear and compelling story, they will also see your messages form a completely different angle that you can. They will be able to visualise your content in an informative, exciting and clear manner stripping out any redundant content making sure there is a single clear message on each slide.
By saving the time taken to create your slides, not only will you be able to focus on your day job but also, you will have freed up enough time to rehearse your presentation properly, you can really get to know your presentation, to make the audience feel you have really thought about what you are going to say to them.
Talk to us now about how we can help make your next presentation better.